🚀 Differentiated options for Static and Video Ads at the Line Item Level

What is it?

The onsite display line item creation workflow has been updated to be able to differentiate between static display and onsite video. This new feature will allow you to filter and target either display or video media types directly in the line item.

Where is it?

It will be available on step 4 of the onsite display setup (Creative). Users will now be able to select whether they are submitting a display or video campaign.

Why?

This will help us better understand the creative types associated to a line item. It will also help us incorporate additional video-specific dimensions into the reporting (when applicable) to ensure all users are seeing the exact performance of their video campaigns.

What's new March 2025